The following is a player news release announced on 1/17/05 at the Nike Golf
Site. Go to http://www.nikegolf.com for the story and video clip. If you can
read Korean, you can visit http://www.nike.co.kr/nikegolf

The youthful eyes of Korea are on KJ Choi. He knows they are watching and he
takes his responsibilities as role model for a nation very seriously, which is why
every move he makes is calculated, every decision is well researched.

That is why Nike Golf is proud to announce that golfer KJ Choi has made the
inspired choice to join the professional Tour Staff of golf's newest leader.

"I feel responsible being a new face for Nike Golf in Korea. A lot of the young
players, not only in Korea, but other junior players, will be looking up to me and
will be studying what kind of equipment that I'll be using," said Choi who has the
distinction of being the first Korean to earn a PGA Tour card. "I expect the
change will be a breakthrough for my golfing career and the new equipment
will set a new level of powerful play for me. I just feel very honored to be a part
of the Nike family."

Choi, currently ranked 24th in the World Rankings, will open the 2005 PGA
Tour season at the Buick Invitational in San Diego. He recently joined fellow
Nike Golf Tour Staff players for a series of commercial shoots featuring Nike
Golf's family of performance irons, the Nike One Black golf ball and a new Nike
Golf brand spot.

"KJ Choi is a global ambassador and Nike Golf is a global company. His impact
will be far-reaching and his input will be invaluable," said Kel Devlin, Nike Golf
Global Sports Marketing Director. "Korea, in particular, is a key region for us. KJ
will be able to help us develop junior golf programs in that country and introduce
our brand to new generations of golfers."

Choi is expected to play Nike Golf's 410cc Ignite driver, Nike's Forged Pro
Combo Irons, Nike Forged Wedges and the Nike One Black golf ball.

Choi has been particularly fond of the Nike One Black ball since he began
testing with Nike Golf late in 2004. The longest Tour ball that Nike Golf has
ever designed has had tremendous success since it was introduced last July
with input from Stewart Cink. Appropriately, Cink was the first to win with the
One Black in 2004. Choi plans to add to the ball's streak of success in 2005.

"In my career I've used a lot of balls, but I've really never seen or hit a ball
with such superior quality," said Choi. "The One Black has very good spin,
and it is very strong against the wind. I expect a lot of good things this year
with the One Black."

In addition, Choi will be wearing the technical styles from Nike Golf's apparel
and footwear lines beginning in 2005.

Choi begins his fifth season on the PGA Tour this year. In 2004, Choi had
seven finishes in the Top 10 including a third place finish at the Masters in
just his second appearance at the prestigious event.